Web and Advertising 2.0

Advertising and Web 2.0 is a thing of the past...... That is what an interactive guest speaker from Fallon spoke to my class about today and she had some great points. The first thing and most distressing part about web 2.0 is that it is UGLY! Look at it, you will be shocked! Compared to the beautiful advertising layouts we create for television and magazines it is shocking how ugly the internet can be.

Web 2.0 was designed to bring people together and share thoughts and ideas. It definitely has done that. We are more connected now than ever before. Shall we call the future Web and Advertising 3.0 ..... ? Well this is where the advertisers are going to step-in and make everything beautiful. Fallon has just recently launched a site that they hope will jump start this 3.0. The site is called Skimmer. It ties all your Twitter, Facebook, Youtube, fickr, ect together into one site. It is also pretty! 

I for one am happy about this new future of the internet!